Acne Studios Magasinsgatan

"Sweden's most celebrated high fashion label It’s hard to miss the pastel-pink façade of Acne Studios, one of Sweden’s most successful fashion brands. Fresh from a facelift, the open-plan shop has a new futuristic-meets-industrial look with a curving steel changing room in the centre, brown-brick floor and metal light fittings and rails, inspired by its brutalist headquarters in Stockholm. Only one of each item from the collection is on show; the display for this season includes peppermint cords, a tangerine pleated skirt, a lilac cropped sweater and a stone-grey wool coat with large beige pockets."